For aspiring VAs

Build a VA business that allows you to work from anywhere.

I went from ten years in corporate London to running my own VA agency around the world. Now I teach the exact steps — setting up properly, pricing with confidence, and finding clients who value you.

Ella working as a virtual assistant from a laptop abroad

Why I started

  • I was 25, dreaming of a life as a digital nomad
  • I was tired of my commute
  • I hated early mornings
  • I got bored of the lack of variety
  • I wasn't being paid enough
  • I wanted freedom
  • I wanted variety in my workload
  • I knew I had skills, but didn't know how to sell them as a freelancer
  • I didn't have £2,000 to spend on a course to teach me how

If any of that resonates, you're not alone. I built Virtuella because I figured it out the long way — and I wanted to make it easier for people like me.

Two ways to start

Learn it yourself, or learn it with me.

Self-paced course

Work From Anywhere: A Comprehensive Guide for Aspiring Virtual Assistants

£225

The complete step-by-step guide to setting up as a virtual assistant — the admin, the pricing, the tools, and how to land your first paying clients.

See what's inside

60 minutes with me

1:1 Coaching Call

£90

Bring your specific situation — your niche, your pricing, your pitch — and leave with a clear plan and honest feedback from a former recruiter.

Book a call

Why learn from me

I hire VAs — so I know what gets you hired.

4+ years in recruitment

I've read thousands of applications and sat on the hiring side of the table. I know exactly what makes someone get picked.

I run a VA agency

I hire and place VAs every month, so I know the skills clients are genuinely paying for right now — not what worked in 2019.

No fluff, no gatekeeping

Real numbers, real templates, real scripts. Nothing held back for an upsell.

Your first client is closer than you think.

Start with the course, or book a call if you'd rather talk it through with someone first.